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How to Find a Job Using Social Media


Using online platforms such as Facebook and LinkedIn to create profiles and participate in networks is an effective way to impress employers and increase your chances of finding a job.

Many employers use social media to advertise roles, target potential employees and consult applicants. "

Why you should have a personal profile

The way in which students present themselves online is of great importance for employers.

'You can learn a lot about people by the way they behave online. Would you recruit someone with an incomplete LinkedIn profile and no photo? What does it say about someone and the way in which they can organize their professional life? "

By creating strong profiles, coordinated on all major platforms, you'll find that recruiters may contact you. Manage your Facebook, LinkedIn, Twitter and Instagram accounts in the right way and you're well placed to receive career rewards.

Because it's a very creative medium, you're perfectly capable of gaining insight into your personality and putting forward your ideas, opinions and interests. You can also use sites such as YouTube, Vimeo and personal blogs to introduce yourself to potential employers.

How employers use social media to screen applicants

While most people have a Facebook account for personal use. What does your profile say about you? What to place What conclusions can someone draw from these posts?

Indeed, it's common for recruiters to look at social profiles to find out more about potential employees before an interview. "The world can see what we do, what we read, what we like, what we share, our interests and our embarrassing moments."

Keep in mind that what you publish can be used to prove or refute claims you made in your resume and cover letter or during an interview. You must therefore give a positive representation of yourself, knowing that potential employers will view your profiles.

When an interview is over, you're expected to remain involved - maintain this connection during the recruitment process. "Even after the interview, I know recruiters who check Twitter as a standard practice to see if the candidate has responded to the meeting afterwards..

Choose a sensible e-mail address and a consistent username in addition to a suitable current image for each profile that should be made publicly visible. You can then link to other platforms that you use professionally.

The benefits of interacting with employers on social media

Different social media accounts can be used to track important updates and receive the latest news from companies that you're interested in working for.

"Social media is a great forum to find out more about organizations prior to interviews," she says. This is because the information collected can be used to provide insightful questions to show the interviewer that a particular employer is a priority for you. It gives you an idea of ​​the corporate culture and how you could fit into it.

5 tips for creating a professional LinkedIn profile

Advice on using LinkedIn as your online resume and a crucial network tool:

1. Write a convincing headline that sets you apart from the rest. Transfer your expertise to your chosen career and explain why you're unique.

2. Use your biography to let recruiters know what type of role you're looking for and share your current location with them. You can then include your course, key modules, dissertation, work experience, interests, hobbies, and important achievements, but be selective, as some side jobs may not be relevant.

3. Use the 'LinkedIn Groups' function to find people who share job openings in your area.

4. Look at people you admire to find out what they have done to get to where they are. You can then search similar profiles and companies.

5. Follow companies and make sure your contact details are mentioned so that potential employers can get in contact more easily.

3 tips for getting a job through Facebook

1. Make two profiles - research shows that recruiters now use Facebook to search for potential employees in the same way they use LinkedIn. It's therefore worthwhile to have two profiles - one personal and one professional, the first being your private space.

2. Provide details - your professional profile should provide employers with a comprehensive understanding of what you can offer them. Include details about your education, work experience, and skills, taking into account the right keywords.

3. Participate - you must become a member of relevant groups and 'like' the companies in which you're interested.

How to use Twitter for job search

1. Follow accounts - by following relevant companies, you get a better feel for their brand, so look for accounts that affect your chosen industry. They will keep you up to date with the latest news and help you make like-minded connections.

2. Search for opportunities - use the Twitter search function using specific keywords and hashtags. Terms and conditions such as #vacature work well, and the popularity of Twitter in the media and internet , marketing, advertising and PR , and charity and volunteer work areas also make more specific searches worthwhile.

3. Participate - tweet about work experience , answer messages from other people about related topics and retweet messages from relevant accounts.

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